
Live experiences, from concept to execution.
- Event concepts
- Creative production
- Project management
WE CREATE EVENTS, ENTERTAINMENT AND BRANDS PEOPLE REMEMBER.
Live experiences, entertainment and brand building under one roof.



Formats, events, platforms and partnerships.

From warm sundown energy into a rhythm-led night.
->R&B, food and daytime energy brought together at Bar Rouge.
->A Saturday-night format combining music, programming, identity and atmosphere.
->A weekly Amsterdam nightlife staple built around hip-hop and R&B.
->Traveled through Amsterdam, Bloemendaal, Utrecht, Rotterdam and Almere.
->Connecting nightlife audiences directly with events, venues and access.
->
UPROAR.group began in 2012 with TheGuestlist.nl: a direct route into Amsterdam nightlife and the audiences around it.
From there, promotion grew into production. Woelig travelled through multiple Dutch cities, THRWBCK became a weekly Amsterdam club night, and larger projects brought different nightlife communities together.
After years of clubs, terraces, hospitality formats and private events, the work widened into entertainment booking, brand identity, campaigns and digital design.
Today, those years come together as UPROAR.group: one Amsterdam-based creative entertainment company with three specialist labels under one roof.
TheGuestlist.nl creates direct nightlife access.
Owned formats grow across clubs, cities and communities.
Events, entertainment and brand building come together as one group.
Events, entertainment or brand building - tell us what you need.
Send a short note with what you are building, when it should happen and what kind of help you need.